Break the cycle of not enough.
Break the cycle of not enough.
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We are opening up our Values-Based Major Giving Academy, our full major gifts training program, for free to 100 learners. We start soon because the need is NOW.
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Here’s why:
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For a long time, we believed the lie that major gifts fundraising was only for big, white organizations with full-time development staff and wealthy donor bases. You may still believe that somewhere deep inside. And it’s not your fault. You were lied to.
And that lie was designed to keep you small.
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Every organization, especially small and grassroots, community-based nonprofits, can benefit from one-to-one, relational major gifts fundraising. AND it can be the first kind of fundraising you work on. You don’t have to wait until you have a big plan or hundreds of donors or a full-time staff or all the other things you’re asked to do to fundraise. You can start here, raise the most money possible with the time you have, and build around your major gifts program. When orgs build fundraising this way, they see bigger results faster.
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And maybe most importantly: You’ll feel good about fundraising.

By the end of Values-Based Major Giving Academy, you’ll have:
01.
A deep understanding of community-centric, relational major gifts fundraising.
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A clear message about what it takes to fuel your mission.
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03.
Criteria and processes for qualifying donors for your one-to-one giving program.
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Cultivation, solicitation, and stewardship plans ready for your donors.
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05.
A sustainable system for raising more money every single year.
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Most importantly, you’ll feel good about fundraising and confident that you can get the resources to achieve your mission.
Meet Your Teachers
Laura Vitelli and Sarah Staiger
Your presenters have made the big mistakes and celebrated the bigger wins from building power with organized people and organized money. Now we have a fundraising framework that offers you more money for mission and more ease and joy in your work. With 50 years' experience and many millions raised for mission-driven organizations, we're spilling all we know so that you can move more money to mission, center your community and live up to your values.

WHAT PEOPLE SAY
This is a beautiful blueprint for how to fundraise in a way that feels good and doable. - Su-Yoon
DO IT!! You will move more money to mission without having to move the mountain all by yourself. - Kara
It's great. Very useful tools, gets tactical in just the way you wish every workshop would! - Virginia
Yes! It really does seem full of ease. - Manisha
Values-Based Major Giving is for you if:
What’s the investment?
Your time.
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We're offering Values-Based Major Giving Academy for not cost to the first 100 people.*
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It’s regularly priced at $797 per person, $1097 for teams.
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And it’s valued at more than $5,000 with all the time, expertise, tools, and resources we pack into it.
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We’re making VBMG Academy free because we want to remove every possible barrier between you and the money your mission needs.
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*We’re asking that you only register if you can commit to attending all seven sessions (or at least most of them – we know life is gonna life). If you can’t commit, leave the spot for someone who can.

Values-Based Major Giving Details
Format
Values-Based Major Giving will be offered live online. Sessions will include presentations and opportunities to interact with the instructors and other students. Sessions will be recorded and made available to registered participants.
Dates
Every other Wednesday
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Beginning February 18, 2026
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12-1:45 p.m. Central Time
Session Modules
1. What is Values-Based Fundraising?
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2. Choose Donors
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3. Create the Environment
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4. Build Trust
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5. Agitate with Love
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6. Make the Ask
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7. Engage with Gratitude
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Course Highlights
01
A Deep Dive into Values-Based Fundraising
Uncover how aligning your fundraising strategies and practices with your organizational values can help you raise more money.
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Practical Learning Objectives
Master the art of walking donors through the gift life cycle, learn how to advocate for one-to-one fundraising, and more.
02
Live Interactive Sessions
Engage with SVA experts during seven live instructional sessions, an orientation, a reflection and two Q&As offered over the course of eight weeks.That's 11 consulting sessions for $797.
04
Tools, templates, and resources
Equip yourself with qualification tools, cultivation plans, clear scripts for solicitations, and an annual stewardship template.


